This RSA video is about what really motivates us. As you know the reward will encourage us for doing the habit and punish will discourage us. Does it always work? The scientists searched about it, with group of students by giving reward to them according their performance of different kind of activities, physically and logic, the result was in the physical tasks the more pay(reward) better performance but for rudimentary tasks more pay=weak performance because when you do well the need of rudimentary does not satisfy.
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